The challenges associated with transforming healthcare can be explained simply: The way that we make important healthcare decisions is fundamentally flawed. When facing a major life decision, even experienced physicians like myself will simply ask our spouse or a close friend for advice or recommendations, rather than conduct the type of rigorous research befitting a life-and-death decision.

The reason we do this is simple. When you begin to peel the onion, you quickly experience a data avalanche of disparate and disconnected data points, but nothing resembling “the truth” for your individual situation.

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