Russ Cobb of Blackbaud, Inc. discusses the impact data and analytics can have on a healthcare organization's access to consumers, patients and constituents as well as how an organization can begin to lower the cost of healthcare. He also addresses the importance of growing philanthropic support of today's not-for-profit healthcare organizations.
The multi-state system is using big data efforts to reduce infections and eliminate negative patient events, achieving rising levels of results after a slow start.
