HIMSS Analytics has significantly enhanced its product line, moving away from portal-based spreadsheet analytics in an effort to offer deeper insights to healthcare providers as they seek success in an era of accountable care and value-based reimbursement.

Following pilot testing in 2015, HIMSS Analytics has launched Logic, an advanced market intelligence and strategic planning tool. It’s augmented Logic with data visualization tools and an analytics data platform from San Francisco-based GoodData.

The technologies are being used by CIOs and other C-suite members to assess progress in adopting the HIMSS Analytics Electronic Medical Record Adoption Model, a scale that measures an organization’s progress in adopting electronic health records technology.

Other capabilities include enabling healthcare organizations to examine their financial, clinician and patient volumes, the overall organizational footprint, primary services offered, mergers or acquisitions, construction projects, and participation in accountable care organizations and health information exchanges.

GoodData provides a true data analytics platform, enabling HIMSS Analytics to pre-create dashboards for clients or help them design their own dashboards, says Miranda Ladue, vice president of operations and solutions at HIMSS Analytics.

Dashboards, Ladue adds, enable an organization to look at many pieces of data at one time via pie charts, bar charts and tables, and they can enable filtering of the data to more closely examine specific issues. Now, organizations can benchmark their performance on a wide range of accountable care and value-based reimbursement initiatives, as well as analyze performance of their vendors and competitors, Ladue says.

For instance, sales and marketing teams can gain market intelligence by analyzing which technologies competitors are buying or replacing; which vendor products and services are being used for what purposes; which organizations are planning mergers/acquisitions or construction projects; and better understanding an organization’s delivery system practices, demographics, costs and key metrics.

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