With around 350 vendors expected to exhibit at the MGMA 2013 Annual Conference, Oct. 6-9 in San Diego, it’s a good bet than many will be hawking new data analytics products.

Count among them ADP AdvancedMD, which offers practice management and electronic health records software on a single database, as well as outsourced billing services. The company will be demonstrating its new AdvancedInsight analytics product with a focus on assessing the financial health of a practice. Commercially available in early 2014, the product at first will support analysis of the PPM system and later expand to the EHR to handle clinical analytics.

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