Many Healthcare CIOs Have No Mobile Strategy
A survey of chief information officers from across different industries found that the healthcare services sector had the greatest percentage of respondents (36 percent) reporting that their organization has no mobile technology strategy, compared to an average of about one in four companies (28 percent).
"These organizations have a little catching up to do: In the same survey, 70 percent of firms said they have implemented some type of mobile technology strategy, with the majority (56 percent) reporting they use a blend of applications and mobile-friendly web pages," according to IT staffing provider Robert Half Technology, which did the survey. The company conducted 2,300 telephone interviews with CIOs from a random sample of U.S. companies in 23 major metropolitan areas with 100 or more employees.
While healthcare services came up short in the survey in terms of having mobile technology strategies, the business services and retail industries had the highest percentages of respondents (65 percent and 63 percent, respectively), indicating that they are using a blend of apps and mobile-friendly web pages.
"To maintain competitive advantage, sectors such as business services and retail need to connect with customers anytime, anywhere, so it's logical to see them leading the charge in implementing mobile strategies," said John Reed, senior executive director of Robert Half Technology, in a written statement. "Compliance issues have made it difficult for the healthcare industry to move as quickly as other sectors, but as consumer demand for mobile health information grows, formal mobile strategies are a necessary next step."