There are a few media sources I follow zealously for insights on business, data and analytics. My usual suspects include the New York Times, the Wall Street Journal, Forbes, Wired, the Economist, the Harvard Business Review and the MIT Sloan Management Review. A few weeks back, a positive WSJ review of a new book on big data got me scurrying to make a next-day order on Amazon. I’m glad I hurried.
Big Data: A Revolution That Will Transform How We Live, Work and Think, co-authored by Oxford professor Viktor Mayer-Schonberger and Economist editor Kenneth Cukier, is destined to be one of the top business/analytics books of 2013. Big Data’s an easy four hour read, but heavy with substance at the same time. Many of its arguments have been made before, though BD’s more persuasive than other big data polemics I’ve read.
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