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Vince Hruska

Vince Hruska

Vince Hruska is Senior Vice President of Product Strategies for City National Bank, where he manages strategy, development, delivery and pricing of bank products and services serving individuals, private clients and businesses, including deposit, consumer lending, small business lending, residential lending (mortgage and home equity), cards (credit, debit and pre-paid), payments, international and other banking services. Leading a team of product professionals, he is responsible for rate setting and fee pricing, profitability, business case development and internal sales of new product development initiatives. Vince formerly was SVP and manager of online banking and internet based services serving small businesses to corporate multi-nationals at Bank of America. He also founded and led a technology and payments developer and consultancy that served firms in the banking, entertainment and technology industries.� He started his career at First Interstate Bank and later Wells Fargo, where he led the electronic commerce, payments and internet based activities of those firms serving small business to large corporate clients.