As big data continues to rumble loudly among information management trends, two analytic experts contest that most organizations fail to start with the right project design and “explorative” approach.
In a recent Web seminar entitled “Big Data: Can You Seize the Opportunity” conducted by Harvard Business Review, the basic framework for enterprise big data programs was challenged by presenters Donald Marchand, professor of Strategy Execution and Information Management at IMD in Switzerland and founder of analytics firm enterpriseIQ, and Joe Peppard, analytics consultant and professor of information systems, Cranfield University School of Management in the U.K.
Register or login for access to this item and much more
All Health Data Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access