Emerging visualization tools will offer unprecedented access to data and streamline decision-making, says Jim Goodnight, the founder and CEO of data analytics firm SAS. Using visualization tools, end users can create customized reports and display them in graphical manners, such as pie charts, bar graphs, or other visual representations. For Goodnight, the capacity will boost payers’ ability to root out fraud or even map out epidemiological trends.
“You can take billions of rows of data, and in seconds look at anything you want,” he says. “You can look at procedures being done and see what the price differentials are. You can map out epidemiology across a state to see if certain areas having problems. A payer can see one area of the state that has more medical device claims than other areas, and look for fraud where claims are out of line. Anything you want to do you can do in a second or two.”
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