A study conducted by Harris Interactive Inc. revealed that 58% of consumers believe using electronic health records and other information technology is a fair way for health plans to measure health care quality. This compares with 47% who indicated these tools were a good way to measure quality in a similar survey conducted in 2006.
The latest survey, titled "Are There Fair and Reliable Ways to Assess Healthcare Quality?" was conducted online between Feb. 6 and 8 for the Wall Street Journal Online's Health Industry Edition. The Rochester, N.Y.-based firm opened the survey to consumers who already have agreed to participate in its research. It received 2,015 responses.
Respondents to the most recent survey also indicated they were more in favor of health plans using several other quality measurement tools than in the previous survey. For example, 76% indicated they support patient satisfaction surveys as a good way to measure quality, compared with 69% in 2006. Also, 65% support using assessments from third-party organizations that measure health care quality, compared with 57% of respondents to the 2006 survey.
The latest survey also revealed that 87% of respondents would be somewhat or very interested in providing feedback about their physicians to health plan Web sites that rate doctors. Further, 91% said they would be somewhat or very likely to refer to physician ratings by health plans when choosing a new doctor.
Thirty-eight percent also said they were in favor of health plan pay-for-performance initiatives, compared with 33% in 2006. For more information, go to harrisinteractive.com.
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