The prevalence of inaccurate data means organizations are struggling to meet strategic goals, according to a new report from Experian Data Quality, a part of Experian Marketing Services and a provider of contract data management software and services.
The companys State of Data Quality study shows that on average, U.S. organizations think one-quarter of their data is inaccurate, which negatively impacts business intelligence, marketing and customer engagement efforts.
Register or login for access to this item and much more
All Health Data Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access