Is the Industry Ready to Get Personal?

Six years ago, Women's Care Florida, a 13-physician group practice, thought it was leaping into the future when it implemented an ambulatory EHR. The software enables physicians to document their care, process labs and write prescriptions. "We had paper charts everywhere and it was a nightmare to find patient information," recalls practice member Matthew Mervis, M.D. "But we realized as we got further into the transition, we weren't doing the patient side. They were still calling us to get lab results, to ask follow-up questions, and to make their next appointment. Every telephone call represented another piece of paper. We got the office converted but we still had to figure out how to convert the patients."

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