JUN 1, 2009 2:16pm ET

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Blues Plan Pushes Medical Home Model

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Blue Cross Blue Shield of Michigan has launched an ambitious program to promote the medical home model of care.

The program involves more than 1,000 physicians in nearly 300 primary care practices located across the state. Under the medical home model, primary care practices serve as the focal point for patient care coordination. The model advocates extensive use of information technology to document care. The Blues plan has worked with thousands of physicians since 2004 on testing criteria for the new Patient-Centered Medical Home program.

Beginning July 1, the Blues plan will increase payments by 10% to physician practices that use the medical home model. Features include:

* maximized use of electronic medical records;

* expanded office hours and 24-hour access; and

* prevention and wellness programs.

* management of chronic conditions; and

* use and sharing of best practices.

Nearly 300,000 Blues plan members have access to participating physicians.

(c) 2009 Health Data Management and SourceMedia, Inc. All Rights Reserved.

http://www.healthdatamanagment.com/ http://www.sourcemedia.com/

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A major success factor for accountable care organizations will be linking caregivers across the spectrum of care delivery. If history is any indication, that's going to be an industrywide struggle.

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