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FEATURED PRESENTATION GEOMEDICINE: WHERE PUBLIC HEALTH AND PERSONAL HEALTH MERGE INSIDE THE PHYSICIAN’S OFFICE

Bill Davenhall will speak about big data and its implications to an emerging new field, geomedicine – where public health and personal health merge inside the physician’s office. Bill advocates for using geographical information systems (GIS) in combination with electronic health records as a way to bring clinically relevant data into closer and sharper personal context. The presentation will demonstrate why public health researchers and medical practitioners need to more fully leverage “big” data and even “bigger” location analytics so that health seeking consumers and their physicians can begin to engage in a more informed partnership to improve personal health. Bill will also discuss the new role of “citizen Epi” and the growing interest by anyone carrying a cell phone in a more innovative use of health push analytics.  

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