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Neff Hudson

Neff Hudson

Neff Hudson serves as assistant vice president for emerging channels. He sets the strategic direction for USAA's capabilities on the mobile, tablet, video and social media channels and also serves as the enterprise payments executive. Neff has been at USAA for 11 years and has an extensive track record in leading successful innovation efforts and large-scale development projects. He was the first-ever channel manager for usaa.com, which was recognized as the top financial services site by Forrester Research during his tenure. His other accomplishments at USAA include the initial launch of several online and mobile tools to make it easier for members to manage their finances and acquire USAA products. He most recently served as the assistant vice president of the Member Experience Management Team. In previous assignments, he was the executive director of the Insurance Experience Team and founded the Design Center of Excellence, the CRM Design & Usability Team and the Design Management Unit. Prior to joining USAA, Neff worked for 12 years in the journalism industry. He was the general manager of militarycity.com, which ranked as the largest military news portal on the Internet. He also served as the Chief Pentagon Correspondent for Army Times Publishing Co. He holds a bachelor's degree in journalism from the University of Maryland.