Matthew Wilcox is a Senior Vice President and the Director of eBusiness for Zions Bank. With a particular interest in emerging technologies and interactive marketing strategies for financial institutions, he oversees all initiatives relating to interactive and email marketing, along with online and mobile banking development and strategy. Matthew, who joined Zions Bank in 1999, has spent most of his life in Salt Lake City, where the bank is headquartered. He received his Executive MBA from the University of Utah and a bachelor's degree in Business Marketing from Westminster College in Salt Lake City.He has presented at several interactive conferences, including:• Social Media Customer Response Summit • Retail Financial Services Symposium • Mobile Banking & Emerging Applications Summit • ABA Risk Management Conference • “Voice of the Customer” Radio Show
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